Up-to-date standards are offered for checking compliance, and it provides a cost-effective way to scan a site for compliance. There's services out there where it'd cost more than $150 (the current cost of a 1 site 1 year license) for the size of the sites I'm working with. I'm very happy to see this offering in the first place, and it's even nicer to see how thorough it looks to be. Of course, it's not perfect so I'd love to see more of the WP.org listing fleshed out (the developer author/contributor mention is missing, etc.), I'd love to see the free version on GitHub (or similar for community development assistance [I have a few things I'd help with] which is very nice to see in a WP.org listing to show there's support / ongoing development for the plugin), and of course I'd love to see the server-side checker come to feature-parity with WAVE (currently WAVE is showing a few things the server-side checker doesn't have [color contrast, etc.]) Keep up the great work!
Covered entities are required to provide aids and services unless doing so would result in an “undue burden,” which is defined as significant difficulty or expense. If a particular aid or service would result in an undue burden, the entity must provide another effective aid or service, if possible, that would not result in an undue burden. Determining what constitutes an undue burden will vary from entity to entity and sometimes from one year to the next. The impact of changing economic conditions on the resources available to an entity may also be taken into consideration in making this determination.
Being one-third of the way into 2019, we opted to follow up on the 2018 discussion we had regarding ADA Website Compliance. Per last year, making sure your website is ADA compliant is significant in offering an equal opportunity for everyone to experience the products and/or services your business offers. An ADA compliant website also help prevent lawsuits and potential government action.
I should mention one caveat to all of this. Businesses that are required to comply but don't have the ability to bring their websites into compliance can provide an accessible alternative to provide the same information, goods, and services that they provide online, like a staffed phone line. The trick, however, is that this option has to provide at least equal access, including in terms of hours of operation. And, as we know, the internet is around 24/7, so good luck with that. 
(2) In situations not involving an imminent threat, an adult accompanying someone who uses sign language may be relied upon to interpret or facilitate communication when a) the individual requests this, b) the accompanying adult agrees, and c) reliance on the accompanying adult is appropriate under the circumstances. This exception does not apply to minor children.
Again using the WAVE toolbar, check for Errors, Features, and Alerts. If there are many errors, I assume this page will not serve as a good example, and stop checking. If there are only a few errors (e.g., fewer than five) I'll check those errors and might be forgiving if they're relatively minor and are offset by good accessibility in other areas.
State and local governments: in determining whether a particular aid or service would result in undue financial and administrative burdens, a title II entity should take into consideration the cost of the particular aid or service in light of all resources available to fund the program, service, or activity and the effect on other expenses or operations. The decision that a particular aid or service would result in an undue burden must be made by a high level official, no lower than a Department head, and must include a written statement of the reasons for reaching that conclusion.
Hi Ashley, Thanks for the feedback. However, I respectfully disagree about JAWS. There was a time many years and versions ago when screen readers didn't support id attributes as targets, but that's no longer true. I just tested my site with JAWS 14 in both IE9 and Firefox 17. In both browsers JAWS identifies the link as "Same page link Skip to main content", then if I click on that link using the left mouse button I jump directly to the "main region", and a couple of down arrows later I'm on the main heading. I actually wrote an earlier blog post about this very topic.
The ruling references the Web Content Accessibility Guidelines (WCAG) 2.0 created by the W3C’s Web Accessibility Initiative. The World Wide Web Consortium (W3C) describes itself as “an international community where Member organizations, a full-time staff, and the public work together to develop Web standards.” The complete Web standards for ADA accessibility can be found here.

Title III of the Americans with Disabilities Act (ADA) requires that businesses and nonprofit services providers make accessibility accommodations to enable the disabled public to access the same services as clients who are not disabled. This includes electronic media and web sites. While the ADA applies to businesses with 15 or more employees, even smaller businesses can benefit from ensuring that their websites are ADA compliant. Doing so opens your company up to more potential clients and limits liability. Web developers should include ADA compliant features in the original site and application plans.
Attitudes toward digital accessibility have evolved over time. In 2010, the Justice Dept. said they would address the topic. They said the ADA covers web sites, including companies that don’t have brick and mortar presences. They said companies can comply with the law by offering an alternative means of access, so if a web site isn’t ADA compliant, they could offer 24/7 phone access as an example of alternative access.
A critical and often overlooked component of ensuring success is comprehensive and ongoing staff training. Covered entities may have established good policies, but if front line staff are not aware of them or do not know how to implement them, problems can arise. Covered entities should teach staff about the ADA's requirements for communicating effectively with people who have communication disabilities. Many local disability organizations, including Centers for Independent Living, conduct ADA trainings in their communities. The Department’s ADA Information Line can provide local contact information for these organizations.
Read our case study of VisionCorps, ‘The Importance of ADA Website Compliance,’ to realize first-hand the impact an accessible website can have, and see real-world examples of ADA website compliance. VisionCorps’ total page views increased 157.64% after redesigning their website to be ADA compliant. Get more facts and figures by reading the case study now.
The ADA requires that title II entities (State and local governments) and title III entities (businesses and nonprofit organizations that serve the public) communicate effectively with people who have communication disabilities. The goal is to ensure that communication with people with these disabilities is equally effective as communication with people without disabilities.