As a user who, while I can use a mouse, also likes to use the keyboard, I have found your articles very interesting. I have been trying to update the design of my site http://www.jamesrmeyer.com to include accessibility as much as possible, without compromising usability for the majority of users. I would appreciate some feedback on the site design.
Use the Outline button on the WAVE toolbar to see if the web page has a halfway decent, logical heading structure. I was pleased to see that each of the 130 sites used HTML headings, but several sites had heading creep. Screen reader users benefit tremendously from good heading structure, but if a web page has too many headings, this offsets the benefits, and some of these sites have several dozen headings. If everything is a heading, nothing is a heading.
For most people, the Americans with Disabilities Act (ADA) conjures up pictures of physical accommodations such as wheelchair ramps near building entrances, handicapped parking spaces, and the use of braille writing on signs and placards. These measures have been tremendously valuable in helping the 56.7 million Americans with a disability function and thrive within society.
For discussion’s sake – while I don’t know the specific nature of your videos, my guess is that they might be demonstrating various techniques or other content in which simply hearing the audio of the video wouldn’t deliver the full context of the content. If making that content accessible is something you’d want to do, you’d likely want to start with a written description of what takes place in the video. Beyond that, high contrast vector images or diagrams showcasing specific parts of the technique would certainly help.
This guidance document is not intended to be a final agency action, has no legally binding effect, and may be rescinded or modified in the Department's complete discretion, in accordance with applicable laws. The Department's guidance documents, including this guidance, do not establish legally enforceable responsibilities beyond what is required by the terms of the applicable statutes, regulations, or binding judicial precedent.
(2) In situations not involving an imminent threat, an adult accompanying someone who uses sign language may be relied upon to interpret or facilitate communication when a) the individual requests this, b) the accompanying adult agrees, and c) reliance on the accompanying adult is appropriate under the circumstances. This exception does not apply to minor children.
The ruling references the Web Content Accessibility Guidelines (WCAG) 2.0 created by the W3C’s Web Accessibility Initiative. The World Wide Web Consortium (W3C) describes itself as “an international community where Member organizations, a full-time staff, and the public work together to develop Web standards.” The complete Web standards for ADA accessibility can be found here.
An accessible and ADA compliant website has the potential to increase your sales by over 20%. The market segment of persons with a disability is very loyal to businesses and websites that make legitimate efforts to increase their quality of life. Your businesses social media presence can also be improved as visitors share their favorable interactions with your businesses. Offering your business a significant and fiercely loyal revenue stream.